Rhythm Riders is a surf community created for people who attend Kassia’s retreats to stay connected and continue surfing together locally. The intention was to support a sense of belonging beyond the retreat experience, understanding surfing as an ongoing practice of awareness, connection, and presence.

The visual identity centers on a spiral symbol referencing ocean currents, breath, and cyclical movement. A bold uppercase wordmark establishes the strength and collective energy of the community, paired with a lighter serif for Surf Community that introduces warmth and reflection, expressing the project’s dual nature: movement and meaning, sport and depth.